I’m a senior product designer with over a decade of experience spanning early-stage startups and global tech companies, including Adobe and Unity. My work has ranged from designing enterprise-grade tools used by millions, to shaping entirely new product categories, most notably in voice and conversational interfaces from the ground up.

I’ve delivered design strategy and execution for organisations across industries including Bose, UBS, Bank of America, Sprint, and LG, giving me a strong foundation in both consumer and B2B product contexts. That breadth has sharpened my instincts and refined a design philosophy built around clarity, craft, and cross-functional collaboration.

I think of AI the way earlier generations of designers thought about the shift from print to screen, not as a productivity hack, but as a fundamentally new design material, one that changes what’s possible and demands new levels of craft and critical judgement to use well.

In practice, that means I’m working with tools like Cursor and Claude Code to move from design intent to working prototype in hours rather than weeks, writing real, functional code alongside design exploration rather than waiting for handoff. I use Google AI Studio to rapidly model and test AI-powered interactions early in the concept phase, so the team is reacting to something real from day one. And I rely on Perplexity to compress research cycles, surfacing competitive signals and technical constraints without the noise.

I see design leadership as the practice of building environments where vision becomes reality. At Fjord New York, I helped launch and run Makespace, an innovation studio focused on experimental prototyping and creative problem-solving. That experience cemented my approach to facilitation: bringing diverse, cross-functional voices into alignment around a shared direction, and removing friction between concept and delivery.